Register Now!
Come join us in the heart of downtown Lansing for networking, learning and fun - and TACO TUESDAY!
Monday, February 5, 2024 - Wednesday, February 7, 2024 at the DoubleTree by Hilton in Lansing, MI
Conference Sessions
DISCovering Excellence: Designing a Selling Culture – Explore a framework of understanding to create a tailored selling culture that enhances sales.
Personal Branding: Empowering Your Sales Team to Elevate Their Presence – Learn strategies for building a compelling personal brand that boosts sales team credibility and customer engagement.
The Heart of Success: Cultivating a Values-Driven Sales Team – Discover how to instill custom core values in your sales team, aligning strategies with the compassionate ethos of the cemetery business.
Building Your Dream Team: Recruit, Train and Retain the Best Sales Team – Gain insights into recruiting, training, and retaining a high-performing sales team.
Liza Altenburg
Our guest speaker, Liza Altenburg, is a passionate advocate for transforming the deathcare sales experience. She has over two decades of experience in sales management and training. Liza’s approach centers on Selling with Sensitivity, a concept she developed to bridge the gap between sales targets and empathetic customer service. As a speaker, author, and trainer, Liza is committed to helping deathcare professionals navigate the delicate balance between compassion and results.